 | Here's a creepy story reminiscent of The Subliminal Guy on Saturday Night Live. Always knew Coca Cola was evil!
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In a recent scientific study, when asked to participate in a blind taste-test between Pepsi and Coke, the majority of test subjects showed no preference. However, when the subjects were shown company logos before they drank, three-quarters of them declared they preferred Coke. At the same time the researchers found that the Coke label stimulated a huge increase in activity in parts of the brain associated with cultural knowledge, memory and self-image - so much that the scientists could use brain scans to predict which soft drink an individual was likely to prefer. The Pepsi label produced no such increase.
http://www.fallingskyhazard.com/catalog.htm
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